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African Social Label 

Care to Change the World

How we solve the problem with exclusion in tomorrows Africa

African Social Label, an introduction

Africa has the worlds fastest-growing labour force but creates only 1/4th of the jobs. With the start of the fourth industrial, defined as scope and systems impact without no historical precedent, revolution there is a huge risk of increased inequality for those left outside. By bringing the concepts from European Social Labe into Africa, the goal is to even out the differences and give the continent the possibility to participate in what most people in the western world takes for granted; the digital era. 

For the last 20-25 years the infrastructure for tech has been developed in a pace never seen before. Now, with the fourth era, the world starts to see  the effects where invisible borders are lifted and pysical, digital and biological spheres are not as clear as they once were. The African Social Label shall over the next few decades work with the SME sector as well as the inhabitants in Africa to bring the knowledge, technology and education required to participate on equal terms with the rest of the world.

“With the start of the fourth industrial revolution invisible borders are removed, causing a whole new situation, forcing the world to rethink everything”

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This is the African Social Label Care to Change the World

Built on the original, European Social Label based in Europe, the concepts created for a more inclusive society is adapted to better suit a new continent. Thus the African Social Label was created with its own ruleset and solutions. The goal, however, is the same: No person above the age of 15 shall be out of a job or access to education for more than 30 days. 

This is the definition of exclusion, according to the European Social Label, and is most relevant to Africa as well. Given the situation is different in many parts of African compared to Europe and the EU, there were no hesitation about created its own division. 

The African Social Label wish to support the African Union in the process of creating a continent for everyone, with a high level of competence, a well developed infrastructure and attractive SME’s the rest of the world will utilize as well as being both green, inclusive and tolerant.

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The concepts For an inclusive Africa

The concepts are created on three foundations: SME-sector, governmental and the individual. These three combined should be enough to cover most of the possible situationes and should new knowledge arise a fourth foundation will easily be added. The main concept is targeted at the SME-sector and its purpose is to make it attractive for small and medium enterprises to work with people in exclusion. The other two concepts rely on education and personal development, so a person becomes attractive enough to either be hired by a company in Africa or start his or her own business. 

The concepts are developed by the EUSL Group, a sub division to European Social Label and are generally based on a Swedish model. This model is further developed to better suit a neighbouring country and in the end the whole of EU. With the demographic differences, laws and rulesets, culture, religions and beliefs, the concepts will always strive for being more flexible and adaptable for more people. 

The end goal is to both support and rival the current systems in each country where the organization is active, be it Sweden, Nigeria or Indonesia. It is by doing both the current system can better focus on other things while at the same time find out good examples of how integration, education and equal societies can be handled. 

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African Social Label's purpose and goal To solve Africas integration problem

With the European Social Label in mind, not much is changed regarding purpose and goal. Its a given that the solutions are different but the task at hand is similar. The African Social Label will work for a more inclusive and tolerant Africa, without forcing its own beliefs or culture on to the many different views in Africa. Africa, as a continent, next few decades are very exciting to say the least and its development is something that the African Social Label and its European counterparts wish to be a huge part of. 

Our organization strives for a more inclusive and tolerant society, mainly by making it attractive for the SME-sector work with people in exclusion. Seeing how Africa is bound to develop over the next 20-50 years, its imperative that as much of the original concepts as  possible can easily be adapted into the society all over the continent. A successful result will likely bring Africas workforce both up to par with the European as well as surpass it. There are exciting times ahead of us and we are proud to be a part of it. 

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World Social Label A part of something bigger

African Social Label is one of four divisions under the World Social Label. All divisions are so different from each other that it would be impossible for a single organization to act exactly the same everywhere without local adaptation. It is in the European Social Label that everything started and this is where the engine is located that drives the rest of the divisions and operations. The World Social Label’s mission is rather to convey knowledge and experience to other divisions in an evidence-based way and then let each division apply the one they find best.

The EU consists of 27 countries, including Sweden. Sweden, in turn, is broken down into 21 market areas that follow the county division. Africa, broken down into similar parts defined as a country and local market areas, as demographic and other challenges differ so significantly. But the goal is a holistic approach to integration in society and the existing concepts are judged to be able to do this, but where the local focus is more on one and less on the other.

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EUSL Foundation

The foundation that ensures that the surplus reaches those who need it the most

European Social Label, and thus the African Social Label, is applying the idea-driven concept, which means that there is a bigger goal thansimply just making money. Instead, the surplus goes directly into our own foundation, which in turn distributes funds to various social projects, which are fully defined by the members of the African Social Labe, European Social Label, American Social Label and the Asian Social Label.

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